Health Food Industry Takes Off

Chinese venture capital and private equity funds are investing hundreds of millions of dollars into the country’s startup companies that serve healthy foods. These companies are sprouting up to cater to the country’s increasingly health-conscious population. Many of these startups are recording double and triple-digit sales growth, and investments made by venture capital firms have been nearing US$2 billion over the past two years, according to private equity firm Hony Capital Managing Director Wang Xiaolong.