iQiyi IPO

Chinese search engine Baidu’s major investments in streaming video on demand have drawn far less attention than its investments in AI and self-driving vehicles. Baidu offers online video streaming through its iQiyi service, which is similar to Netflix. The streaming video service is hugely popular in China – it has some 144 million subscribers. Baidu is now interested in capitalizing on this demand by spinning off iQiyi with an IPO that would value the company between US$8 billion and US$10 billion.

Shanghai Business Review is the leading English language website and print magazine for business leaders conducting business in China.

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